Resources
In this article, I'll cover the most important topic on the 6sense implementation and that is, what should you expect your ROI to be from a 6sense implementation.
I'll use the Forrester 6sense Total Economic Impact report and some of the numbers that I've experienced in my career.
Date Published: Aug 3, 2022
Time to read: 8 minutes
Written by: Marko Ivanov
Personnelgraph is a SaaS tool that enables businesses in the US to run background checks with a single click. Personnelgraph had an unorganized sales outreach system, that generated on average $400K in Pipeline (that closed at 23%) per quarter. With 6sense, we increased this number to $1.9M in Pipeline per quarter.
Here is how we did it.
Date Published: Jan 19, 2023
Time to read: 14 minutes
Written by: Marko Ivanov
In this article, we'll cover how to configure attribution for your 6sense program. The general software based attribution (by Bizible for example) will not work with a 6sense instance.
Date Published: Nov 1, 2022
Time to read: 9 minutes
Written by: Marko Ivanov
Proper adoption by the BDRs is crucial to make the most out of 6sense. 6sense is a complicated tool and often times, the biggest reason why companies do not see an impact from 6sense is because of poor 6sense adoption.
In this article, we'll cover how to fix that.
Date Published: Sep 7, 2022
Time to read: 12 minutes
Written by: Marko Ivanov
The average sales cycle of an Opp is usually 100+ days. Measuring the quality of the pipeline usually takes more than the sales cycles using the Close Won rate. This is an advanced article, where you'll be able to predict the Close Won rates of specific Opps early in the Opp stage. This can help you tweak your predictive model to increase the Opp Close Won rate as early as possible.
Date Published: Mar 1, 2023
Time to read: 8 minutes
Written by: Marko Ivanov
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