Hey there, my name is Marko and I am the founder of MIU Strategies
MIU Strategies is a consultancy, managed service for demand generation strategies utilizing 6sense and Salesforce. 6sense is a new tool, often underutilized and with my 3 years of experience with 6sense and 7 years of experience with demand generation, I've decided to establish MIU Strategies as an agency that can help companies properly utilize 6sense.
I am the only employee and we bring 6sense experts on demand when needed. MIU Strategies is an LLC incorporated in Macedonia to provide easy of invoicing to clients (W8-BEN available for US clients). Working with MIU Strategies means working with me directly.
My name is Marko Ivanov, I was born in a small country called Macedonia, where MIU Strategies is operating from. I lived in the Netherlands and the United States. My passion is fixing broken BMWs. My short CV:
Aug 2022 - Present: MIU Strategies
Oct 2021 - Present: Bynder
CRM Demand Generation Manager (Lifecycle Marketing Team) Amsterdam, Netherlands
▪ Management of the Salesforce CRM and SFMC, making sure that the Sales team have contacts for prospecting,
reports for ROI, SQL/MQL/Opp reports for Linkedin Ads targeting, working with RevOps and BusOps to
make sure data health and adjacent tech data is accurate and up to date.
▪ Full management of the ABM program. Optimizing LinkedIn Ads, management of DMP data providers to reach
target seniorities on Facebook Ads, MQL generation and in-feed consumption.
▪ Reporting to the Lifecycle Director on program optimization, reporting to the Director of Digital Marketing for
the ABM campaign configuration and reporting to the CMO on Pipeline ROI.
▪ Tooling Owner: 6sense, Salesforce, SFMC, Netwise (Dun & Bradstreet), Usergems, Ringlead.
Aug 2020 - Sept 2021: Agile Pro Solutions
Marketing Manager Boca Raton, FL, United States
▪ Management of the CRM and part of the Marketing Operation tasks to connect the CRM with our lead flow
system for Agile Pro Solutions and APS Cyber (business process outsourcing and cybersecurity).
▪ Management of the Digital Marketing team and the marketing campaigns to make sure steady flow of MQLs
arrive for the Sales team for a lower cost.
▪ Implementation of a DMP system, to specifically target managers of accounts using specific technology on a
▪ Tooling Owner: Acxiom DMP, Facebook Ads, Linkedin Ads, Hubspot.
Nov 2016 - Oct 2018: Keitaro
Digital Marketer and SEO Specialist Helsingburg, Sweden
▪ Managing the SEO projects for Keitaro incl. content, links, guestposts and sponsored content.
▪ Digital marketing activities for job openings.
▪ Tooling Owner: Ahrefs and Linkedin Ads.
© 2022 MIU Strategies dba MIU STRG DOOEL Skopje
Spiro Gulapcev 7, 1000 Skopje, North Macedonia